My Day Without Shoes
April 8th was One Day Without Shoes, spearheaded by TOMS Shoes to evangelize the plight of children around the world who don’t have shoes. Hitting close to home, Booneville, KY was the site of a TOMS shoe drop. For these kids, lack of shoes means reduced access to education and increased incidence of disease. For me, walking barefoot was an interesting exploration of the most basic form of human transportation.
Events like this are the epitome of social entrepreneurship, combining the support of a worthy cause with a brilliant marketing plan and a sustainable business model. That’s why TOMS founder Blake Mycoskie‘s picture hangs on our Rockstar Wall at Awesome Inc, and why I’ll be highlighting his story in my talk at Saturday’s Appalachian IDEAS conference.
Thanks to “Cool”, avid TOMS fan and member of Team Alpha, I was inspired to spend most of my day barefoot. It was amazing how strange I felt in the beginning, leaving my house without shoes on. I quickly discovered how painfully uneven the sidewalks are in my neighborhood. Next came the realization of how much slower I was moving compared to my normally hurried pace. I noticed my feet garnering plenty of strange looks as I progressed through campus to meet up with 50 other barefoot marchers. It would have been great to see more people participate in the walk, but it sparked plenty of curiosity from onlookers, who were eager to learn why a pack of young people were traversing UK’s campus with naked feet. After the walk, I continued on to Awesome Inc. At the completion of my 1.3 mile journey, my dogs were tired and slightly blackened. After a few hours of touch screen business development work, I had a hankering for a sandwich. Although weary of potential rejection, I strolled into the nearest sandwich shop, and was delighted to order my favorite #13 sub without a hitch. I’m not sure they even noticed I was barefoot! Sandwich in hand, I set out to find the latest copy of Ace Weekly to read about “Techsington”, which highlighted some of the great things going on for Technology Month in Lexington. Once I finished lunch and discussed user interfaces with some brilliant UK Computer Science seniors, I set out for a half-mile walk to help Shannon, one of the founders of Nextington 4, move some furniture. Following the return trip to Awesome Inc and a shoeless meeting, I finally gave in and put on my sandals for the No Mercy gaming event at Bakers360.
The great thing about this day without shoes is that it still hasn’t ended. When I take a shower tonight to wash the road grime off my feet, I will be thinking about the kids who don’t have that opportunity each day. When I wake up tomorrow and my feet are still sore, I will compare my meager daily trek to the meandering voyage that kids in Ethiopia take across harsh volcanic soil. Will I buy a pair of TOMS Shoes tomorrow? Probably not. But the next time I’m in the market, I will think about how my feet feel right now, and consider whether Sketchers or Asics are doing anything to prevent that feeling for kids around the world.
As an engineer, I was rather curious about the effect of different pathway surfaces on the comfort of my feet. Here’s how Lexington’s surfaces ranked:
- Grass: like heaven to sensitive feet
- Carpet: not painful, but the uniform texture is uninteresting to my toes
- Asphalt: when well-traveled, the smoothing effect of tire rubber accumulation is pleasant
- Concrete: predictable when smoothed, providing decent distribution of force
- Gravel: about as painful as those sharp edges look
- Raised aggregate: deceivingly painful, unpredictable. There’s a reason I seldom walk barefoot on my parent’s driveway.
- Steel access grates: stay off
- Time barefoot: 12 hrs
- Distance walked barefoot: 1.3+1+.5=2.8mi
- Average temperature: 54 deg F
- Precipitation: 0.34 in
- Sandwiches purchased from restaurant while barefoot: 1